Social Nucleus

How we helped a Health & Wellness brand skyrocket their sales by 427.77% to £4,000,000 in less than 5 months.

407.89%
Orders up by
427.77%
Sales up by
4.47
ROAS

The Overview

Being the world’s first portable ice bath, used by some of the biggest names in the fitness industry this brands mission is to provide an effective yet natural solution to post-workout aches and pain, as well as improve an individual’s well-being and mental health all through the power of cold water therapy. With the aim to reach further audiences and develop on the success they were already experiencing organically, they came on board with us here at Social Nucleus in February of 2023 in hopes of reaching their full potential and making their mark on the fitness industry.

The Strategy

With an already impressive social media following and a consistent stream of website traffic, our partner had the perfect framework for our team to leverage when it came to beginning the onboarding process.
Due to the blatant originality of the product, it was clear that they would stand out in the market and at the very least leave a lasting impact on their target audiences.
By creating an expertly crafted launch strategy for Meta campaigns, our team of Social Media Executives were able to craft a simple yet effective tone of voice which would both entice and inform the audiences, accompanied by visually engaging creative graphics and UGC.
Once the creative stage had been perfected and approved, our dedicated team of Paid Media Specialists begin aggressive audience testing, using a funnel-based approach.

The Success

Despite it being less than a year of working together, it’s easy to see that the results well and truly speak for themselves and we are optimistic about developing this growth and success across our account as we approach Q4 and beyond.
407.89%
Orders up by
407.89%
Sales up by
4.47
ROAS