Why Every eCommerce Business Should Choose Shopify

Calling all new business owners… or business owners in general: if you’re not on Shopify, here’s exactly why you should be. 

When it comes to building your eCommerce business, there are so many options available to you. It can be overwhelming and often tempting to choose the first thing you see. However, we tell every client that comes onboard to move their website to Shopify if they haven’t already, so we thought we do a breakdown of all the reasons why Shopify is the best option. 

Big brands use Shopify

A lot of big-name brand use Shopify, which really builds the picture of why it is a go-to choice for ANY brand. Brands such as Tesla, Nestle and Kylie Cosmetics are all Shopify users and are all extremely successful. If that isn’t enough to persuade you, let us give you more options. 

Customer experience

Your customer’s experience should always be at the forefront of your mind. You want users to be able to navigate your website easily and find what they’re looking for. With Shopify, customising your website layout is super easy and anyone can do it. It will look flawless and most importantly, it will run smoothly.

There’s nothing worse than a slow website that’s hard to navigate and you can eliminate this worry with Shopify’s easy customisation tools to guarantee a positive customer experience. 

Variety of apps to enhance the site

There are a variety of apps you can access when using Shopify to enhance your site and improve customer experience even further. Some of our favourites are:

  • Loox Reviews: Loox is a fully-featured product review app that enables online businesses to automatically collect customer reviews with photos and beautifully display happy customer content. Using this app you can boost your trust, drive word of mouth and referrals, and increase customer retention and sales.
  • Candy Rack: If you’re not familiar with the concept of upselling, this is essentially how you take the purchase of one item worth £50 and turn it into a sale of three items worth £100, simply by recommending additional, associated products to the customer.

This could sound like quite a manual task but by adding the Candy Rack app to your Shopify site, you can set it up in just 16 seconds (according to them anyway). Candy Rack automates branded design pop-ups on your site that appear when specific items are purchased, recommending related add-ons to the customer, often at a discounted rate. 

  • Privy: There’s a reason more than 18,000 Shopify merchants have given Privy a 5-star rating. This app helps eCommerce owners sell more in many ways. Firstly through converting more visitors. Privy allows you to grow your email lists with pop-ups and on-site announcements that grab visitors attention before they leave your site. 

Affordable, discounts offered on annual plans

Another advantage of using Shopify is the affordability. It is competitively priced compared to other website hosts and a great option if you’re on a budget.

If paying monthly isn’t for you, Shopify also provide discounts on annual plans and biennial plans. If you opt for an annual subscription, you will receive a 10% discount. If biennial is more up your street, you can enjoy a very generous 20% discount.

User support

Shopify have a huge user support and assistance programme in place. Agents are knowledgeable, friendly and are available 24/7. They are trained to handle any issues from uploading fonts to setting up shipping options. Using Shopify gives you the confidence to run your website confidently, knowing that any issues can be handled at the click of a button.

There are our top 5 reasons why YOU should be using Shopify above any other website host. If you need help building your website via Shopify, get in touch with our expert team to find out how we can help your business!